Get Me In Google's Internet Marketing Blog

The Internet is awash with brochure websites, but, especially now, no business can afford to fund an insanely expensive electronic business card. It's time to put your website to work and turn it into a sales funnel.

There's a phenomenon I notice maybe once or twice a week, and it always give me a smile. Now, I am the son, and the son-in-law of GPO-trained telephone exchange operators. Before the days of British Telecom and fibre-optics there were telephone exchanges filled with row upon row of female telephone operators patching through calls by plugging in cables into a matrix of sockets - just like you see in old movies. In those days the GPO (General Post Office) ran the phone system, and drummed it into the phone girls they were to speak in clipped standard phrases, using the Queen's English - they all had a telephone voice.

If you're in a B2B business, then LinkedIn is a powerful tool for you to establish connections and start creating relationships with your target market. Here are 5 lead generation ideas you can use with LinkedIn.

Using Facebook for business has always been a challenge in the B2B space. Not necessarily because its difficult, but because people just don't get how to use Facebook for a B2B business. There is no doubt B2C has always been a more natural fit. However, its all about to change - enter 'LinkedIn' for Facebook.

Oddly this is a question I seem to be hearing more now, than I did a few years ago. Odd, because the Internet is that much closer now to saturation point where everyone is connected. But I'm still asked what to do when your clients aren't on the Internet/email/social media.

Everyone knows spam is bad. No one likes receiving it, but yesterday I received a death threat from someone who thought I'd spammed him. This was a first for me, and it made me think about how important is it for business to firstly be able to know what is, and is not spam, and secondly, how to deal with spam if you get some.

When I started Get Me In Google! I had a self-limiting belief, which could have cost me half my business. Like a good Inbound marketer I started by writing out a personas for each of my typical target clients. One thing they all had in common was their location – they all existed in the UK. Although I didn't specify (back then) I had the picture in my mind they were all in England, and probably in or around London. Today, half of my business comes from outside the UK. It stands to reason if I can double my business by being a global small business, so can you.

Most business people these days recognise LinkedIn as a powerful lead generation tool. Even those who shun 'social media' are rarely talking about LinkedIn. It's professional atmosphere, maybe, provides a comforting and familiar environment in which even the most traditional of business owners can thrive.

Today's the day for my big social media webinar How To Become a Social Media Superstar! (it's free, starts at 2PM, and there is still time to register.) So, keeping with the theme, and to celebrate some great social media blog posts from across the 'net, here are three great posts which taught me something, or made me think.

Last week I was working happily at my desk when the phone rang. I broke off from what I was doing and the conversation went something like this: